Uncomfortable on the golf course?

Barb Hanson

Barb Hanson

“I didn’t know what I was doing, so I was uncomfortable.” This is a direct quote from a businesswoman I met recently. She has succintly stated the reason many women don’t play golf, much less play golf for business.

My daughter just told me about her friend who was hired by a major company looking  to 1) hire more saleswomen, and 2) do more business outside of the office, specifically on the golf course. Sounds like a fun job!! The flaw in the plan lies in an assumption that these salespeople (men or women) are going to be successful in generating or retaining business without some specialized training.

That specialized training is golf education. Not necessarily swing training, although that’s an important part of playing the game. A broader training is required in order to feel “comfortable” and “at ease” in the golf environment. A golfer should have a basic grasp of the etiquette, rules and vocabulary of the game as well as a “business game plan” in order to bring a deal to fruition.

I offer a “Golf for Business” course to individuals and companies who are interested in giving their sales staff this competitive advantage.

Golf Education: Knowledge = Confidence

One Response to “Uncomfortable on the golf course?”

  1. SylviaL says:

    Hi Barb,
    Was catching up on your newslettters. It is always very informative to read about your perspective on the game, your tips for players and your completely professional approach to the game. I’m certain you were a wonderful team captain for the players and what a great experience it must have been for all of you, congratulations on a great job and representing our state so well.

    Sylvia

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